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Reaching Out To The End-user Community Effectively Can Help The Advanced Textiles Business

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The advanced textiles industry, such as nonwovens used in hygiene and medicine, can expand by efficiently reaching out to and interacting with the end-user community.


Different fibers, such as those with usefulness and those that are sustainable, such cellulose-based fibers, are used in technical textiles. Practitioners including physicians, nurses, and laboratory staff need to be given access to this technical information.


Additionally, persons who use PPE on a regular basis need to be informed about disposal issues, safe procedures, and sustainability initiatives by the PPE business. The end-user community is large, thus the industry's trade groups can assist the sector with outreach and participation.


More people will buy into the nonwovens and advanced textile products thanks to the outreach initiatives.


The nonwovens and industrial textiles industries create a wide range of life-saving, environmentally friendly, and employment-generating products.


It is important to inform the end-user community, which includes, among others, medical professionals, nurses, hospital staff, and emergency workers, about the goods' benefits and specifics.


The outreach initiatives will contribute to a better knowledge of the features and functionalities of these value-added goods, which will increase user acceptability and buy-in.


This was made clear in a recent Fiber Forensics presentation given in my graduate students by Bianca Rendon, a researcher from Texas Tech University's Biosafety Response Laboratory.


This laboratory, a BSL-3 facility run by Professor Steven Presley, was the first in the State of Texas to conduct COVID-19 testing when the pandemic first surfaced in the United States at the beginning of 2020.


The presentation showcased several nonwoven and cotton-based textiles that staff members in biosafety laboratories use on a regular basis.


When evaluating choose and non-select biological agents, Bianca Rendon, who regularly wears various nonwoven-based PPEs, said, "PPEs are life savers."


Medical and biological safety laboratories require a wide range of modern textile items, such as PPEs with cotton cuffs, laminated and absorbent wipes, protective shrouds, and helmets. "Practitioners like me will benefit if the industry provides us with information on the structure, finish applied on the products we touch and use on a daily basis," Bianca Rendon remarked.


PPEs use technical textiles with a variety of structural types, including woven, nonwoven, and laminated fabrics. Nonwovens frequently employ polypropylene, and medical jackets and drapes frequently use mixtures of cotton, polyester, rayon, etc.


"After taking the Fiber Forensics class, I gained an understanding of the various structures and functionalities of fibers; therefore, it will be helpful if the industry contacts actual users of the products," stressed Bianca Rendon.


The debate made it clear that the user community was interested in employing safe practices, saving money on single-use items, and investigating sustainable techniques and products for use and disposal.


The market for technical textiles offers numerous chances for penetration into various market niches through strong user-community outreach and engagement.


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